Kurssi: Adform Nordic Bootcamp: CTV Advertising (21.11.2024) | Marketing Finland Academy

  • Welcome to the webinar!

    The Revolution in CTV Advertising: How Generational Changes in TV Habits has Transformed TV Advertising

    With Millenials and Gen Z increasingly viewing linear TV as an old-fashion medium of their forefathers, brands and technology vendors have had to revolutionize the way they engage with consumers when it comes to TV Advertising. Join us into a deep dive into the historical development of this exciting and fast-changing advertising medium, along with a look at what the future holds! The webinar is in English.

    William Jones - Senior Director, Advanced TV and Omnichannel Activation (Speaker)

    Lucas Jakobsson - Senior Omnichannel Activation and Supply Manager (Host)